Arts and GH Heritage
Ghana Seizes Global Spotlight: Tourism Leaders Rally Youth to Amplify Culture During iShowSpeed’s Visit
As American streaming superstar iShowSpeed touched down at Kotoka International Airport on January 26, 2026, marking a major stop on his African tour, Ghana’s tourism and creative sectors are viewing the moment as a strategic opportunity to reshape global perceptions of the country.
Rather than a mere celebrity arrival, officials and influencers are framing the visit as a powerful platform for youth-led digital storytelling, cultural promotion, and economic positioning—urging Ghanaians to flood social media with authentic content that highlights the nation’s peace, heritage, and potential.
Deputy CEO of the Ghana Tourism Authority (GTA), Abeiku Aggrey Santana, issued an impassioned call on social media ahead of the arrival, describing it as “OUR moment” for Gen Z creators.
“This is not hype, it’s tourism marketing,” Santana wrote in a widely shared Facebook post.
He encouraged young people to “create, post, share” and “tell Ghana’s story LOUD,” emphasizing the country’s status as a beacon of democracy, the birthplace of Highlife music, home to vibrant Kente fabric, and gateway to Africa. Santana highlighted Ghana’s role in the African diaspora narrative, its love for football, world-class musicians and creatives, and landmarks like the world’s largest man-made lake (Volta Lake), urging citizens to own the online narrative during iShowSpeed’s stay.
The 21-year-old content creator, with tens of millions of followers across platforms, is scheduled for a high-energy supercar spectacle at Independence Square—an iconic national venue that will transform into a showcase of luxury vehicles, speed, and youth culture. The event is anticipated to draw massive crowds and generate viral content, amplifying Ghana’s appeal to global Gen Z audiences.
Additionally, iShowSpeed will tour the Ghana Gold Board (GoldBod), the government agency established in 2025 to regulate and formalize the buying, selling, assaying, and export of gold and precious minerals. The visit underscores Ghana’s position as Africa’s leading gold producer and ties into efforts to spotlight the country’s mineral wealth and economic opportunities to international influencers.
iShowSpeed’s arrival, greeted with roaring motorcycles, cheers, and motorcades at the airport, has already sparked intense social media buzz. His high-octane live streams and unpredictable style are expected to introduce millions worldwide to Ghanaian hospitality, food, music, and landmarks—potentially boosting tourism arrivals, diaspora engagement, and digital visibility.
This strategic embrace of a global influencer reflects Ghana’s evolving approach to destination marketing in the digital age. By leveraging iShowSpeed’s reach, authorities aim to counter stereotypes, promote positive narratives, and position Ghana as a vibrant, peaceful, and culturally rich hub. As Santana put it, “Storytelling is the new way of marketing,” and this pop-up moment could have lasting ripple effects on how the world sees and engages with the nation.
With the supercar showcase and GoldBod tour on the horizon, all eyes are on how Ghanaian youth and creators seize the spotlight to showcase why Ghana remains “the Center of the World” for many.
Arts and GH Heritage
Ethiopian Dancer Elsa Mulder Explores Identity and Adoption in Powerful Performance ‘Unravel’
A quiet stage, a single performer, and the slow rhythm of memory were enough to hold an entire audience spellbound during a recent performance at the Palais de la Culture, where Ethiopian dancer Elsa “Zema” Mulder presented her deeply personal contemporary dance work Unravel.
The performance formed part of the Market for African Performing Arts, an international gathering that brings artists, producers, and cultural leaders together to spotlight the continent’s evolving stage productions.
Inside the venue’s Salle Kojo Ebouclé, Mulder delivered a restrained yet emotionally charged piece exploring identity, memory, and the complex realities of international adoption.
Conceived and performed by Mulder, Unravel draws inspiration from the Ethiopian Buna coffee ceremony, a communal ritual that traditionally symbolises hospitality and social connection.
In Mulder’s choreography, the ceremony becomes something more symbolic: a thread connecting past and present, homeland and distance, memory and absence.
From the opening moments, the performance adopts an almost ritualistic pace. Mulder’s movements are slow, precise, and deliberately controlled, inviting the audience into an intimate emotional space rather than overwhelming them with spectacle.

Long pauses and measured gestures suggest both longing and reflection, allowing the themes of displacement and belonging to surface gradually.
The work’s emotional depth is heightened by the original musical score composed by Cheikh Ibrahim Thiam, whose soundscape blends layered textures with sparse, fragile notes. The music shifts between subtle rhythmic patterns and near silence, echoing the performer’s physical journey through fragments of memory and identity.
Together, the choreography and music build a multidimensional narrative that avoids easy explanations. Rather than presenting adoption as a simple story of loss or rescue, Mulder approaches the subject through the body’s memory—how experiences of separation and relocation linger long after childhood.
The performance also resists conventional storytelling. Instead of a clear beginning, middle and end, Unravel unfolds through symbolic gestures and emotional fragments. The dancer’s body becomes the site where absence, history, and identity intersect.
At times, the work’s quiet introspection challenges viewers unfamiliar with the cultural references woven into the performance. Yet the sincerity of Mulder’s delivery keeps the audience engaged, revealing moments of vulnerability that resonate across cultures.
For festivals like the Market for African Performing Arts, works such as Unravel demonstrate the growing global reach of African contemporary dance. Artists across the continent are increasingly using performance to explore themes of migration, heritage and identity—subjects that connect deeply with modern audiences.
By the end of the performance, the stage remains quiet, but the questions linger: What does it mean to belong to a place one barely remembers? And how does identity evolve when memory itself feels incomplete?
Mulder offers no simple answers. Instead, Unravel invites viewers to sit with the tension between loss and reconstruction—an experience that continues long after the final movement fades.
Arts and GH Heritage
Digital Ancestry: Why Synaptic Resonances is the Future of African Performance
The air inside Lomé’s Maison des Arts et du Social didn’t just vibrate with sound; it hummed with the electricity of a shared nervous system.
As the final notes of Synaptic Resonances faded, the audience remained “glued to their seats,” a rare moment of collective paralysis in an era of digital distraction.
Choreographed by the visionary Tréma Michaël Rakotonjatovo, the performance served as more than a closing act for the Off Biennial 2026—it was a glimpse into a borderless, Pan-African future where the body serves as a living hard drive for ancestral data.
The most arresting image was a solitary dancer, her face obscured by a sculptural mask, moving through a digital rain of Zafimaniry motifs. These geometric patterns, traditionally carved into the wood of Madagascan homes, were projected onto the stage as flickering code.
It was a poignant metaphor for the modern African condition: carrying the rigid weight of heritage while navigating the fluid, often chaotic “architecture of flows” of the 21st century.
As performers Adjaratou Yerima, Kafui Dogbe, Farouze Gneni, and Keziah Bagna merged into a quartet, the stage became a responsive organism. Real-time video mapping tracked their limbs, turning muscle and bone into transmitters of light.
For the Ghanaian spectator, the resonance is clear. Much like our own contemporary artists who are reimagining kente weaving through digital pixels, Rakotonjatovo isn’t interested in a static past. He treats tradition as an “invisible current”—a source of energy that must be channeled into new, improvised forms to stay alive.
By the time the dancers collapsed the boundary between performer and observer, we weren’t just watching a show; we were the synapses, firing in unison.
Arts and GH Heritage
Roots and Radicals: The Solo Performance Bridging Malagasy Craft and Digital Art
In the dim, hallowed silence of the Maison des Arts et du Social, the air didn’t just carry the scent of the stage—it carried the weight of a geometric haunting.
As the performance Racine Carrée began, thin digital lines of light sketched a rigid, neon architecture across the darkness.
Into this grid stepped Tréma Michaël Rakotonjatovo, a dancer whose body appeared not just to perform, but to negotiate a truce between the binary code of the future and the ancestral breath of Madagascar.
The brilliance of Rakotonjatovo’s solo lies in its refusal to treat technology and heritage as warring factions. Instead, he presents a “root” that is also a “square.”
We often frame African tradition as something static, a museum piece to be preserved in amber. But on this stage, as part of the OFF Biennial 2026, tradition was seen as a living, breathing software.

The most arresting moment occurred when the rigid, digital geometry began to dissolve. In its place, Zafimaniry-inspired motifs—the intricate, UNESCO-recognized woodcraft patterns of Madagascar—began to bloom across Rakotonjatovo’s skin through projection mapping.
It was a digital skin-graft of memory. His movements shifted from the sharp, mechanical resistance of a body trapped in a system to the fluid, liberated grace of a man who has found his rhythm within it.

For the Ghanaian observer, there is a familiar resonance here. Much like our own efforts to digitize Adinkra symbols or preserve highlife through electronic fusion, Racine Carrée argues that identity isn’t a choice between the village and the motherboard. It is a synchronization of both.
Rakotonjatovo didn’t just dance; he proved that our roots are deep enough to anchor us, even when the world around us is made of light and pixels.
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