Perspectives
Global demand for shea butter is growing: but it’s not all good news for the women who collect the nuts
This article by Francois Questiaux (University of Copenhagen), and Marieve Pouliot (University of Copenhagen), highlights the dramatic rise in global demand for shea butter, which has increased over 600% in the past 20 years due to its popularity in cosmetics and as a cocoa butter substitute.
Shea butter has become a highly sought-after ingredient in cosmetics and food manufacturing worldwide. Since the early 2000s its use as a substitute for cocoa butter has driven a dramatic rise in international demand. The shea butter industry has grown by more than 600% over the last 20 years.
The shea tree is semi-domesticated across the dry savannah region in a “shea belt” west to east from Senegal to South Sudan, and about 500km north to south. It is not planted but protected within farmland and also found in communal bushland.
An estimated 16 million women collect and process shea fruits in rural west Africa, turning them into dry kernels for sale or processing the kernels into shea butter.
Global companies, development agencies and NGOs frequently present the shea industry as a pathway to women’s economic empowerment in the region.
To explore this idea, we conducted research into how the rise in demand for shea butter has affected women collectors in Burkina Faso and Ghana. These two countries are among the lead exporters of dry shea kernels.
The study formed part of our work on agrarian change, political ecology and livelihoods. We study relationships between producers and other actors of global value chains, as well as the impacts of externally induced changes on smallholders.
We combined data from a survey of 1,046 collectors in 24 communities with data from interviews with 18 collectors.
Our results show that the shea boom has intensified competition for access to trees. Over 85% of collectors surveyed reported an increase in the number of shea nut collectors in their community over the past 10 years. We also documented how access to shea trees was becoming more restricted, especially for women who rely most heavily on shea for their livelihoods.
Our results point to widening inequality within the collector population, even as the overall value of the shea sector grows.
Global demand meets local tenure systems
Historically, access to nuts was governed by a combination of customary rules and social norms. Women could usually collect freely on communal land, and also on farmland belonging to their households or relatives. Shea was often treated as a semi–open-access resource, available to women of the community according to need.
This system has come under pressure.
Firstly, as prices have increased over the last three decades, so have the number of people collecting.
Secondly, the common land is shrinking. Expansion and mechanisation of agriculture, population growth and peri-urban development have reduced the areas that once served as shared collection spaces.
Several collectors we interviewed noted that land previously considered “bush” had been converted into fields, removing an important safety net for those without farmland.
As a result, access to shea trees is increasingly tied to access to private land. Over 55% of our survey respondents reported that collection on private fields had become more restricted, with landowners enforcing boundaries more tightly. This shift reflects a broader tendency in both countries for land rights to become more individualised as resources acquire market value.
Third, resource pressure has introduced new forms of conflict, like trespassing on land. Conflicts reinforce exclusion, as landowners become more reluctant to allow non-family members onto their fields.
Unequal effects across collector groups
Our research distinguishes three types of collectors:
- dedicated collectors, who derive all of their annual income from collecting and selling shea nuts
- diversified collectors, who combine shea collection with farming or other activities
- collector–traders, who not only collect nuts but also purchase them from others to sell at higher prices later in the year.
These groups experience the shea boom in different ways.
Dedicated collectors have the most limited access to private land. Only 16% of them collect from their own fields, compared to 38%-43% among the other groups. They depend on the communal bush.
Diversified collectors have better access to private fields than dedicated collectors, but still face similar challenges as bush areas shrink. And they have less time to spend collecting, limiting their ability to compensate for increasing competition.
Collector-traders maintain more secure access to private fields and receive more assistance from household members. Over half report receiving help from men, such as transporting nuts or protecting fields from trespassers. This is significantly more than dedicated or diversified collectors. The additional labour gives them a strategic advantage.
More work, but not more income
Rising prices might suggest that women would earn more from shea today than a decade ago. Yet this is not what most collectors experience. Only 48.7% reported an increase in shea income over the past 10 years, despite the international boom.
Total annual income from shea remains very low – on average only US$174 (purchasing power parity) per year, with differences between collectors.
For poorer collectors, several factors suppress income gains:
- limited access to shea trees constrains the volume of nuts they can gather
- many have to sell nuts early in the season, often at low prices, to meet immediate cash needs. Better-off collector-traders can purchase nuts cheaply, store them, and profit from higher prices later in the year.
Rethinking the ‘win-win’ narrative
The findings challenge the claim that integrating women into the global shea value chain will empower them and reduce poverty. The boom has indeed created new economic opportunities, but these are unevenly distributed. Market expansion has strengthened the position of those with greater land access and financial capital. At the same time it’s undermined the livelihoods of those who rely exclusively on the resource.
Our study does not prescribe specific policy measures, but its findings point to several possible avenues for intervention.
First, measures that strengthen women’s land and tree rights are likely to be critical. Recent work on peri-urban Ghana, for example, calls for wider rights to land and shea trees for women in policy and tenure reforms.
Second, empirical studies of female shea actors in Ghana suggest that collective organisation, better access to finance and improved infrastructure (notably storage facilities) can enhance women’s position.
Finally, evidence from northern Ghana indicates that women themselves recommend changes in farming practices to sustain the resource base.
Francois Questiaux, Researcher, Department of Food and Resource Economics, University of Copenhagen and Marieve Pouliot, Assistant Professor, Department of Food and Resource Economics, University of Copenhagen
This article is republished from The Conversation under a Creative Commons license. Read the original article.
Commentary
‘The Sahel Juntas and the Crisis of Legitimacy’ by Joseph McCarthy
Between 2020 and 2023, military juntas seized power across Mali, Burkina Faso and Niger, promising to defeat jihadist insurgencies that civilian governments had failed to contain. Years later, the security situation has deteriorated rather than improved, with insurgents breaching heavily fortified installations and expanding territorial control. Meanwhile, elections have been indefinitely postponed under the pretext of insecurity, and military rulers have deepened their alignment with Russia to escape external pressure for democratic transitions. This analysis examines the legitimacy crisis facing the Sahel’s juntas, arguing that governments which justify their rule solely through security outcomes cannot survive when those outcomes fail to materialize. This article explores the fragility of military authority in the absence of electoral mandate, the geopolitical calculations driving alignment with Moscow, and the consequences for millions of citizens living with displacement, closed schools and expanding insurgent control.
The Sahel Juntas and the Crisis of Legitimacy
By Joseph McCarthy
When soldiers seized power across the Sahel between 2020 and 2023, they offered strikingly similar justifications. Civilian governments, they argued, had failed to protect their citizens from the advancing threat of Jama’at Nusrat al-Islam wal-Muslimin (JNIM) and the Islamic State Sahel Province (ISSP), despite years of support from France, the United Nations, the European Union and the United States. Military rule, the argument went, would succeed where democratic politics had not: it would restore state authority, defeat the insurgents and, only then, return power to civilians. Years later, the region’s security landscape raises an uncomfortable question. Has military rule delivered on that promise, and what happens to a government’s legitimacy when it has not?
The pattern of coups was remarkably consistent. In Mali, Assimi Goïta removed President Ibrahim Boubacar Keïta in August 2020, citing the army’s inability to control large parts of the north and centre. In Burkina Faso, Paul-Henri Sandaogo Damiba overthrew President Roch Marc Christian Kaboré in January 2022 on similar grounds, only to be removed himself eight months later by Ibrahim Traoré, who argued that Damiba’s own counterterrorism record was too slow. In Niger, Abdourahamane Tiani deposed President Mohamed Bazoum in July 2023, insisting that a new approach to security was needed despite Bazoum having achieved relative gains against jihadist groups. In each case, the message was the same: only military leadership could act with the speed and decisiveness that civilian rule could not.

The record since then complicates that claim. In June 2026, JNIM fighters breached Diori Hamani International Airport in Niamey. This is one of Niger’s most heavily fortified installations, housing the air force, military drones, the headquarters of the Alliance of Sahel States’ joint force, and Russian personnel. In April, coordinated attacks across Mali, including in Kati, revealed an insurgency that has grown more sophisticated rather than less, even as military governments have intensified their campaigns. Large swathes of northern and central Mali, eastern Burkina Faso and western Niger remain outside effective state control. Millions of people are displaced, schools and clinics have shut down across rural areas, and food insecurity continues to rise. Perhaps most tellingly, JNIM has moved beyond pure military operations in parts of the territory it contests, reportedly collecting taxes, mediating local disputes and enforcing its own rules, functions that amount to governance. For juntas that justified their rule by promising to restore the state’s authority, this is a difficult reality to reconcile.
None of this has produced elections. Goïta has repeatedly extended Mali’s transition, arguing that voting while the country remains insecure would undermine its credibility. Traoré has pushed Burkina Faso’s elections back to 2029. Tiani has likewise announced a prolonged transition in Niger, citing the need for stability before any return to civilian rule. In each case, insecurity, the very problem the juntas promised to solve, has become the justification for indefinitely postponing the democratic process that was meant to follow.
This is where the deepening alignment with Moscow matters. Russian foreign policy in the region, delivered first through the Wagner Group and now the Africa Corps, has emphasised sovereignty, executive authority and non-interference rather than electoral timetables. Unlike France and other Western partners, who after the 2020 and 2021 coups pushed for sanctions and rapid transitions back to constitutional rule through ECOWAS, Russia has attached no such conditions to its military assistance. That gives the juntas diplomatic cover and security backing without the external pressure that once accompanied Western partnerships, making prolonged military rule more sustainable in the short term.
But sustainability is not the same as legitimacy. Governments that seize power through force cannot draw on the ballot box or constitutional continuity to justify their authority. Instead, they rely on a narrower and more fragile bargain: deliver security, and the question of legitimacy can wait. That bargain depends entirely on results. It is not clear that the juntas are delivering them.
This is the vulnerability now facing Goïta, Traoré and Tiani. The argument that brought each of them to power, that civilian rule had failed to stop the violence and military leadership would not, is the same argument that can be turned against them if the violence continues to escalate under their watch. A partnership with Russia may insulate these governments from external pressure to hold elections. Still, it cannot insulate them from the judgement of their own citizens, who continue to live with displacement, closed schools and expanding insurgent control. If security remains the sole justification for indefinitely concentrating political power, then the failure to secure it becomes the sole justification for questioning that power. The Sahel’s juntas are not simply fighting insurgents. They are running out of time to prove that their original argument for seizing power still holds.
Joseph McCarthy is an analyst and researcher specialising in governance, security and political transitions in the Sahel. He writes on geopolitics, development and African diplomacy. joecarthy30@gmail.com
Commentary
What Ghana’s World Cup ‘juju man’ tells us about sport and spirituality in Africa

Ayodeji Ogunnaike, McGill University
One of the most notable figures of the 2026 FIFA World Cup emerged during Ghana’s first match of the tournament: the “juju man,” Kailani Ibrahim Kpa, who was famously seen blowing white powder into the air during the game.
Another Ghanaian, Nana Kwaku Bonsam, went viral just before the match for claiming to have placed a curse on England’s captain, Harry Kane. Bonsam is a particularly media-savvy Twi traditional priest and one of the most recognizable faces of what is commonly called “witchcraft” or “juju” in African soccer.
Juju quickly became a topic of conversation and fascination for millions of soccer fans around the world, particularly after Kane failed to score and the match ended in a draw.
Although it may seem strange to westerners, soccer and esoteric rituals go hand in hand in Africa. One infamous video from Rwanda that regularly circulates on African group chats shows a striker failing to score, snatching a “charm” from inside the goal and subsequently scoring.
Ghanaians in particular have a long history of leveraging the spiritual side of sports. Former captain André Ayew scattered a ritual powder on the pitch in 2012, and Bonsam himself announced he cursed Portugal’s Cristiano Ronaldo ahead of the 2014 World Cup.
This blending of spirituality and sport can be easy for westerners to misinterpret or dismiss as simple superstition. This is particularly true when spiritual fraudsters try to make money by promising to help teams win and their predictions do not come true.
However, Africans are not backwards or simple-minded. Foreign academics and even colonial officials with first-hand experience with African spiritual arts have been surprised by how effective they are at achieving their intended results.
Fortunately, we also now have excellent written accounts from Africans about the power and logic behind Indigenous knowledge and ritual systems.
African knowledge systems
Western society has developed in a context that often seeks to define and establish separate religious and secular aspects of life. However, African knowledge systems generally treat what we might call science, religion, medicine and art as parts of a unified whole.
What westerners may call “religion” is often integrated into every aspect of African life, and it is more helpful to reconceptualize its relationship to sport as the reasonable engagement with the physical and metaphysical world toward a desired end.
When I studied with a priest and diviner in Nigeria, I helped him prepare many òògùn (a Yoruba term meaning simultaneously medicine, charm and technology) to heal and prevent injuries and harm.
Because all facets of their lives have a spiritual dimension, many Black and African players and teams regularly pray together before and after matches. Germany’s Jonathan Tah and Felix Nmecha made news by joining Curaçao’s team in prayer after their match.
From this perspective, a priest offering services to a team is just as legitimate as a sports psychologist, nutritionist or physiotherapist. Each draws on a long-standing tradition of experimentation, training and the application of different technologies to support favourable results.
For example, the Senegalese wrestling sport Laamb integrates marabouts (Muslim clerics) and amulets into competitions. The marabouts function much like boxing coaches, just also with power over immaterial forces.
Unlike in Laamb, spiritual intervention in soccer was not initially conceptualized as integral to the game, but it has, sometimes covertly, been integrated into the sport in Africa. https://www.youtube.com/embed/XvNIR0AIrPs?wmode=transparent&start=0 A clip about marabouts and Senegalese Laamb wrestling (Vice Media)
Accessing a nonphysical reality
A fundamental principle of Indigenous African spiritual systems is that all materials also have a nonphysical reality, and they can be used to effect change on that nonphysical level.
Powders, like those scattered by Ayew or Kpa seemed to blow, frequently contain dried, ground or burned natural substances with some characteristic related to the desired outcome.
These substances can be placed on or in a body, or important places such as a door frame or goal, to prevent things from entering. This is why the striker in the Rwandan example I mentioned removed the charm from his opponents’ goal while his opponents desperately tried to get it back.
Other common approaches include reciting incantations or soaking the body in ritual baths. Some also involve using flames to burn away or scatter dark and malevolent forces, like those I saw in a pot on the head of a Ghana fan at the 2010 World Cup.
Mischaracterization and prejudice
Europeans have often mischaracterized African ritual and knowledge systems as “black magic,” “witchcraft,” or “superstition” to justify a sense of religious, cultural and racial superiority over Black people. African religious practices and experts are also still frequently and pejoratively called “fetishism” and “witch doctors.”
The prejudice toward and dismissal of these practices and practitioners has driven many underground, but they are still ubiquitous in African society. Such pejorative attitudes were evident during Bonsam’s recent interviews in western media.
While I worked with the Nigerian diviner, people who might be considered “modern” and operating in secular spheres from a western perspective — such as university students, prominent business people and even politicians — regularly came for spiritual and professional help, which they understood as one and the same.
Athletes are particularly aware that talent and hard work are not always enough to ensure victory. Africans and non-Africans alike generally recognize that there are forces beyond their control at play, even if some might generically conceptualize those forces as “luck.” And even spiritual services are no guarantee of victory if the other side has access to them too.
It is unclear if Kpa’s powder was actually ritual material or simply a demonstration of cultural heritage, like Norway’s Viking row. However, after the goalless Ghana match, Kane did go on to score against Panama once Bonsam said he had “released” the Englishman.
Kpa and Bonsam unsurprisingly captivated African and non-African soccer fans, even if their actions may have been less legible to some. Beyond the World Cup, what may be more interesting is how both men represent an ancestral knowledge tradition that is thousands of years old, and they are merely a visible part of the invisible spiritual dimension of sport in Africa.
Ayodeji Ogunnaike, Assistant Professor of African Religions; Canada Research Chair (Tier 2) in the Globalization of African Religions and Yoruba Mythology, McGill University
This article is republished from The Conversation under a Creative Commons license. Read the original article.
Opinion
The Sahel is Burning, and West Africa Cannot Look Away
JNIM now strikes at capitals and governs territory, and the bet that Mali, Burkina Faso, and Niger placed on Russia as their sole security guarantor has failed. Analyst and researcher Joseph McCarthy writes that the fire will not stop at the Sahel’s borders, and Ghana stands directly in its path.
The Sahel is Burning, and West Africa Cannot Look Away
By Joseph McCarthy
At dawn on 18 June 2026, fighters stormed Diori Hamani International Airport in Niamey, the most heavily guarded site in Niger’s capital. It is not merely an airport. The complex houses the air force, most of the country’s drones, the headquarters of the Alliance of Sahel States’ joint force, the Russian personnel meant to help crush the insurgency, and even uranium stocks the state hopes to sell. JNIM claimed the assault, which killed eleven soldiers and two civilians. It was the second strike on that complex this year; the Islamic State’s Sahel Province claimed a January raid. Both of the region’s jihadist franchises have now breached the defences of a capital. This was not just another attack. It was a strategic signal.
It was also no act of opportunism. Hitting a fortified installation in a capital demands months of surveillance, intelligence on shift changes, the logistics to move fighters and weapons over long distances, and the ability to slip past layered security. It implies networks operating close to, or inside, the capital itself. As the Armed Conflict Location and Event Data project noted, the Sahel’s insurgents have moved from localised rural fighting to coordinated strikes on vital national infrastructure. The pattern is everywhere. In Mali, JNIM has throttled Bamako with a fuel blockade since September 2025, destroying hundreds of tankers; in April, it overran the garrison town of Kati and killed the defence minister in his own home; it has since placed a bounty of two million euros on the head of Mali’s junta leader, Assimi Goïta.
More troubling than the firepower is the governance. A Reuters investigation found that JNIM now arbitrates land disputes, collects taxes, enforces rules and imposes a rough order in territories the state has vacated. Forged from the merger of four groups, it increasingly presents itself not as a militia but as an alternative authority, building legitimacy among populations long neglected by distant governments. History is unkind here: from Afghanistan to Somalia, insurgencies that learn to govern outlast those that only fight. The contest is no longer simply about defeating armed men. It is about whether the state, rather than an armed movement, remains the most credible source of authority, justice and security.
Against all this, the juntas made a bet. Mali, Burkina Faso and Niger expelled Western forces, walked out of ECOWAS, and rebuilt their security around a single guarantor: Russia, first through the Wagner Group, then the Africa Corps. On 26 June, Burkina Faso severed diplomatic relations with France entirely, accusing Paris of backing the very terrorists it claims to fight, an allegation offered without evidence and flatly rejected. Niger’s government, for its part, blamed the Niamey attack on mercenaries funded by President Macron, again without proof. The promise was straightforward: sovereignty restored, foreign influence reduced, terrorism defeated. Judged by the junta’s own promise, the bet has failed. The violence has not receded. It has spread.
This should not be read as a uniquely Russian failure. It exposes the limits of any strategy built around a single external guarantor. No partner, whether Russia, France or the United States, can resolve a conflict rooted in governance failure, economic exclusion, local grievance and hollow institutions. Force can kill fighters. It cannot rebuild public trust, settle a quarrel between communities, open a clinic or create a job for an idle young man, and those are the very conditions the insurgents harvest for recruits. Russia carries constraints of its own: bogged down in Ukraine, its resources finite, it was outfought alongside Malian troops at Kidal even after reportedly receiving a warning of the assault. A security architecture resting on a single distracted partner does not reduce risk; it concentrates it, and when that partner underdelivers, there is no second line. The 2026 Global Terrorism Index now names the Sahel the global epicentre of terrorism, the source of more than half the world’s terrorism deaths and one in five of its attacks.
None of this stays in the Sahel. Ghana shares roughly 550 kilometres of frontier with Burkina Faso, much of it porous and threaded with informal crossings used daily by traders and herders. Southward expansion rarely begins with a spectacular attack. It begins quietly: a recruiter, a supply route, a financing cell, fighters embedding in border communities long before a shot is fired. That is precisely how the contagion crossed from Mali into Burkina Faso and Niger, and how it has already reached Benin and Togo, with Côte d’Ivoire and northern Ghana plainly exposed. Alongside the fighters’ travels, something almost as corrosive: a flood of assault rifles, explosives and military hardware that does not stop at extremist hands but arms robbers, traffickers and illegal mining syndicates, hollowing out a country’s security long before any jihadist banner appears.
The wider world has its own reasons to watch. Niger holds some of the planet’s richest uranium. A jihadist proto-state straddling West Africa would command migration routes toward the coast and the Mediterranean, strain fragile coastal economies, disrupt trade corridors and rattle investor confidence. At the same time, every successful strike on a capital broadcasts a template to armed groups from Nigeria to Mozambique. What looks today like a regional security crisis could become an international one. A region generating one in five of the world’s militant attacks is not a distant problem. It is a lit fuse.
Africa has paid before for believing that outside powers can guarantee its security. They cannot. Partners can offer intelligence, training and equipment; they cannot substitute for legitimate governance and functioning institutions. This crisis will be settled not only on the battlefield but in courtrooms, classrooms, local councils and marketplaces, where citizens decide whether the state or an armed movement better delivers justice and opportunity. For Ghana, the task is preventive, not reactive: intelligence cooperation, stronger borders, regional collaboration, community resilience and investment in local governance, all of it far cheaper than containment once the violence has taken root. And for the Sahel’s rulers, there is a harder truth.
Sovereignty that trades several partners for total dependence on one distant and overstretched power is not sovereignty; it is a fresh vulnerability dressed in the language of liberation. The question is no longer whether the crisis will spread beyond Mali, Burkina Faso and Niger. It already has. The only question left is whether West Africa acts before the Sahel becomes the world’s next strategic emergency.
Joseph McCarthy is an analyst and researcher specialising in governance, security, and political transitions in the Sahel. He writes on geopolitics, development, and African diplomacy. Email: joecarthy30@gmail.com
