Fashion & Style
From Football Icon to Fashion Moment: Assita Traoré Gives the Elephant Blazer New Life
Fashion trends come and go, but few garments make the leap from sportswear to cultural statement piece as effortlessly as Ibrahim Fernandez’s now-iconic elephant blazer.
And if Côte d’Ivoire’s national football team introduced the design to the world, influencer Assita Traoré has shown how it can evolve beyond the stadium and into the realm of personal style.
When Les Éléphants arrived for the 2026 FIFA World Cup in striking orange and yellow tie-dye blazers, the look quickly captured global attention.
Designed by Ivorian creative Ibrahim Fernandez, the jackets celebrated national identity through a bold elephant motif, a tribute to the country’s beloved football team and one of its most recognizable symbols.

For many, the blazer was a moment of patriotic fashion. For Assita Traoré, it became an opportunity for reinvention.
The Ivorian fashion and beauty influencer, followed by nearly 200,000 people across social media, reimagined the design as a tailored blazer dress that places the elephant at the center of attention.
Instead of appearing across the back, the embroidered red elephant dominates the front of the garment, transforming a team emblem into a dramatic fashion focal point.
The styling is equally intentional. The fiery tie-dye fabric recalls the colours of a West African sunset, while the structured silhouette creates a polished, contemporary edge.
A turquoise striped handbag introduces an unexpected contrast, breaking up the warm palette and adding a playful note to the look.

More importantly, Traoré’s interpretation highlights a growing shift within African fashion: the movement of culturally significant designs from ceremonial or symbolic contexts into everyday style and digital influence.
The elephant remains a marker of national pride, but in her hands it also becomes a tool of self-expression.
In an era when fashion travels instantly across screens and borders, Assita Traoré demonstrates that the most memorable looks do more than attract attention.
They tell stories, celebrate identity, and create new meanings for familiar symbols.
Fashion & Style
The Only 5 Flat Shoes You Need for a Timeless Wardrobe
The most stylish wardrobe upgrades are not always the loudest. While fashion cycles keep pushing chunky sneakers, embellished sandals and viral flats into the spotlight, one style philosophy is quietly making a case for buying fewer shoes that work harder.
The idea is simple: build a wardrobe around five timeless flat shoes before chasing the next trend.
At the heart of the list are ballet flats, a silhouette that continues to outlive seasonal fashion swings. A classic black or nude pair with a rounded or almond-shaped toe and a subtle bow can move effortlessly from the office to dinner. For people with flat feet, choosing a version with a slight block heel offers extra support without sacrificing elegance.
The next essential is the flat slingback, a polished alternative for moments when trainers feel too casual but heels are not an option. The enduring appeal of two-tone designs inspired by Chanel shows how understated details can create a luxury feel without relying on flashy branding.
Then comes perhaps the hardest-working shoe in a modern wardrobe: the classic white sneaker. Clean, minimalist and free from oversized soles or bright colours, it pairs as easily with tailored trousers as it does with dresses, jeans or shorts.
For warmer climates like Ghana, leather slides earn their place through practicality. They keep feet cool, pack easily for travel and, when kept free from excessive embellishments, bring an effortless sophistication to everyday dressing. Neutral shades such as black, brown and cream make them even more versatile.
Rounding out the collection are flat sandals, particularly in soft gold. Rather than competing with an outfit, they act like jewellery for the feet, adding a refined finish to sundresses, maxi dresses and skirts.
The growing appeal of this approach reflects a broader shift towards intentional dressing. Instead of buying shoes for a single outfit or social media moment, many fashion-conscious shoppers are investing in pieces that support personal style over passing trends. It is a reminder that the strongest wardrobes are often built on quiet confidence, not constant consumption.
Fashion & Style
No Hair, No Problem: How Boma Dokubo Turned a Bald Look Into a Pageant Signature
There are pageant looks designed to impress, and then there are looks that make you stop scrolling. Boma Dokubo’s shaved head belongs firmly in the second category.
As the Nigerian beauty queen prepares for the Miss Universe stage, her decision to make a completely bald look part of her identity is proving that pageant glamour does not always need the traditional ingredients.

Dokubo, from Bayelsa State, has made her clean-shaven head one of her most recognisable style signatures. Rather than softening her appearance with elaborate hairstyles, she puts the focus on her facial structure, sharply defined features and intense gaze.
The result is a visual identity that feels deliberate rather than unconventional for the sake of attention.

That confidence becomes particularly clear in her wardrobe choices. In one look, she wears a gold sequinned ensemble that catches the light like liquid metal. In another, the styling becomes deliberately minimal, allowing her face to dominate the frame.

Then comes a dramatic silver mirrored gown, complete with a sculpted silhouette and asymmetrical neckline.
The clothes are glamorous, but the styling never overwhelms her. Her bald head becomes the constant thread connecting each look, giving her public image an instantly recognisable edge.

There is also substance behind the striking visuals. Dokubo holds a bachelor’s degree in Petroleum Engineering and has professional experience in project management.
Through her #FromScarsToStars advocacy, she has also used her platform to support survivors of abuse.

That combination makes her fashion story bigger than a hairstyle. Boma is presenting a version of pageant beauty built around individuality, intelligence and purpose.
On a stage where contestants often compete for attention through increasingly elaborate styling, Dokubo’s most powerful statement may be the simplest one: she does not need hair to command the room.
Fashion & Style
How First Tribe Africa Styled Stonebwoy for His Historic Wembley Night
Stonebwoy’s historic Wembley night was never going to be just about the music. As 12,500 fans packed London’s OVO Arena Wembley on August 15, the Ghanaian Afro-dancehall star stepped onto one of the world’s most recognisable concert stages wearing looks designed to make his presence felt before he even touched the microphone.
For the international edition of BHIM Festival, Stonebwoy turned to Ghanaian fashion label First Tribe Africa, bringing contemporary African design into a moment that carried enormous cultural weight.

The label’s bespoke and ready-to-wear pieces helped shape the visual identity of a performance that marked Stonebwoy as the first Ghanaian artiste to headline a sold-out concert at the venue.
The wardrobe leaned into strong silhouettes, structured tailoring and statement proportions, giving Stonebwoy the commanding presence expected of an artist performing to thousands. The clothing did not simply accompany the performance; it became part of the spectacle, designed to hold its own under stage lights, cameras and constant movement.
For First Tribe Africa, the night also offered a significant international showcase. The Ghanaian label, which featured at Accra Fashion Week 2025, has increasingly positioned itself within the country’s evolving contemporary fashion scene.

Its role as Stonebwoy’s stylist for Wembley placed that design language on a much larger stage.
Then came the final statement.
As the concert closed, Stonebwoy stood atop a replica of Accra’s Black Star Square recreated on the Wembley stage. The image brought together music, fashion and national symbolism in one frame.
Stonebwoy’s Wembley wardrobe ultimately did more than dress a superstar. It helped tell a story about Ghanaian identity travelling confidently across borders — with the clothes making sure that, wherever the spotlight landed, Ghana was unmistakably present.
