In the high-stakes world of Accra real estate, a name can be worth more than the land it’s built on. For many returnees and first-time buyers, the dream starts with a prestigious address: East Legon. But as the city’s heart becomes increasingly saturated and expensive, a new phenomenon has emerged—the “East Legon Hills” effect. It … Continue reading The “Legon Hills” Mirage: Why Real Estate Branding is Pushing Accra’s Borders